Deb Calvert joined Kevin Micalizzi on The Quotable Podcast. Check out her episode below.
Step beyond enablement to create experiences that touch people at a deeper level. Join Deb Calvert, President of People First Productivity Solutions and author of Stop Selling and Start Leading, as she shows how to create experiences that ennoble, not just enable. Much of sales is so process-driven, customers are offended. Ask purposeful questions to make customers think and demonstrate leadership behaviors — these experiences resonate because they humanize buyers and draw them in.