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The Benefits of Critical Thinking When Engaging with Buyers

This is what you can expect when you work to build your mental might and eradicate lazy thinking.

There are 12 benefits that come from building your critical thinking skills:Graphic Showing Sharing Dream to Others

  1. You’ll be more confident in the position you’re advocating.
  1. You’ll reach solid, well-founded decisions.
  1. You’ll be able to fully and truly solve problems.
  1. You’ll open yourself up to new ideas and diverse thoughts that expand your horizons.
  1. You’ll be able to objectively evaluate the facts and separate facts from opinions.
  1. You’ll be able to probe others’ arguments and see what’s solid (and what’s not).
  1. You’ll be more prepared in virtually any sales situation because you’re more nimble.
  1. You’ll be more careful and discerning about the sources you rely on.
  1. You’ll be able to spot the fallacies in others’ arguments and successfully challenge those.
  1. You’ll be a strong, positive role model for others who are still mired in lazy thinking.
  1. You’ll find the right balance between logic and emotion.
  1. You’ll have an advantage vs. other sellers because you’re more persuasive.

How Much Impact Does It Really Have When You Build Critical Thinking Skills?

 Pick any one of those 12 benefits. What would it mean to you if you could attain that benefit? How would it impact your sales success? How would it change your interactions with buyers? How would it make you more effective outside of sales, too?

According to the National Council for Excellence in Critical Thinking, the impact of building these skills is profound. You’ll be more effective in everything you do, and you’ll be more likely to be seen as a leader and someone who is promote-able. You’ll have stronger relationships with others, including buyers. And you’ll have stronger confidence in yourself that extends to all parts of your life.

What If I Don't Think I'm Very Good at Critical Thinking?

Critical thinking is a big, intimidating terms that serves as an umbrella for all sorts of associated skills. If you don’t currently think of yourself as a strong critical thinker, look for the related skills that you’re already using – listening, asking questions, reflecting, analyzing, weighing options, seeking diverse views, getting to the root of a problem, and so on.

No one has mastered every aspect of critical thinking. You’re not alone in feeling like some aspects of it are more elusive than others. That’s okay. Working on SOME of it is much better than working on none of it. You can build your mental might in a myriad of ways, and there will be benefits for you every step of the way.   CTA_Logo_PFLA Personal Effectiveness_030923-1


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