Skip to content
All posts

Are You Selling Like It's New Year's Eve or New Year's Day?

New Year's Eve: a time of revelry, of saying goodbye to the old and ushering in the new. It's a nostalgic look back at what has been and a festive anticipation of what will be.

New Year's Day: a quieter time, one for reflection and resolutions, the bookend to a season of holidays and merriment. The last day before it's back to the grindstone and reality sets in.

If you are selling like it's New Year's Day, you are setting goals and focusing forward on how you can succeed for the future. You're serious minded and determined to make things happen. You've made a commitment to yourself to do things differently, to continually strive for improvement.

If you are selling like it's New Year's Eve, you are hopeful and enjoying the feeling of anticipation. You're focusing less on the plans and more on the celebration of new starts. You're lighthearted and hopeful that something new is just around the corner.

I know plenty of sellers in both camps. The best sellers, though, are those who enjoy New Year's Eve and can also embrace the spirit of New Year's Day.

If you're not enjoying both occasions as a seller, push yourself. You might find that the balance makes for a good start and a good end to your year.

The CONNECT2Sell Blog has been discontinued as our focus has shifted to leadership at every level. Research with buyers demonstrates that buyers respond favorably when sellers show up as leaders. If you'd like to step into your full potential as a leader (and boost sales!), take a look at our free and affordable courses on