In order to align with your buyers and their buying process, the seller must first understand the...
The fight or flight mechanism is a strong one. As tensions rise, some prepare to do battle. Others...
Buyer Process? What's that?
You may be surprised to learn the buyer has a process, too. You’re...
Want to know how to wow buyers?
Are you sure? Because chances are good that you've heard and...
Adding value to a sales call – even a brief telephone call – is not difficult. It doesn’t cost a...
Buyers Expect Accurate Self-Assessment. They want sellers who understand and acknowledge their own...
